Marketing Services


Marketing spend is defined as `external expenditures on services related to marketing’ . Marketing spend categories usually include printing services compatible to goods,  agency/creative services, and other non-creative services  (Bals and Hartmann, 2008).  Buying Marketing Services is often the 2nd highest budget area within an organisation, hence the role for Procurement has increased considerably in recent years focusing on improving quality, delivery times and innovation.

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Related news

PRGX Global and the Chartered Institute of Procurement & Supply Announce New Release of CIPS Sustainability Index

Date: Tuesday, June 20, 2017

Since September 2016, all CSI-rated suppliers have provided additional data to support newly- introduced theme reports.

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CIPS Membership Review 2017

Date: Friday, February 17, 2017

The survey itself has been developed with the help of volunteer members to ensure that CIPS asks the right questions and better understands what matters to its key stakeholders.

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UK Manufacturing PMI rises to highest level since mid-2014

Date: Monday, October 03, 2016

September saw manufacturing production expand at the quickest pace since May 2014

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Modern slavery training - make your business ready

Date: Friday, September 09, 2016

A one-day interactive training course exploring how to write a modern slavery statement to meet the requirements of the UK's Modern Slavery Act.

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CIPS leaps almost 50 places in The Sunday Times Top 100 Best Companies awards.

Date: Friday, February 26, 2016

CIPS shoots up the rankings with two stars and improving score by almost 50 places

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Related events

CIPS Supply Management Awards 2017

Date:

Wednesday 13 September 2017

Venue:

Grosvenor House Hotel

Address:

London

Fee:

Members - £0.00 per person
Non-members - £0.00 per person

View Event

Related concepts

Digital Media

This guide covers the definitions related to online and digital media and covers advancements within the field, as well as considerations when purchasing media.

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